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Digital Business

~ The Journey to Creating Amazing Customer Experiences

Category Archives: Nonprofit

In the age of communities, how important is our nonprofit brand?

September 8, 2016

What does your nonprofit stand for? What (and who) does it represent? Now, more than ever before, our brand is …

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Meet the new nonprofit donor, digital and connected

September 6, 2016

We are beginning to know a new donor. These donors are a blend of the traditional, the digital and the connected. They …

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Are we witnessing the “last breath” of the donor funnel?

August 30, 2016

Over the years, nonprofits have developed various models to explain donor behavior. Most of the ones I have seen have …

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‘Ice Bucket’ Stewardship by Barb Newhouse, President and CEO of The ALS Association (guest article)

August 8, 2016

‘Ice Bucket’ Stewardship by Barb Newhouse, President and CEO of The ALS Association (guest article) In the summer of 2014, …

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Donor engagement is not about voodoo

July 29, 2016

Engagement is not about voodoo. It is however as much about art as about science. It also draws heavily from …

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Implementation is one of the Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)

July 28, 2016

Today we focus of on “Implementation” the fourth and final key element in Nonprofit Leadership. While Vision, Constituencies, and Individuals get …

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Is managing the donor experience an art or science?

July 20, 2016

Is managing the donor experience an art or science? It is part art and part science and a whole lot …

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Is Donor-Centric Real or a Unicorn?

July 15, 2016

There is a lot said and written about being donor-centric and the donor experience. I am one of those who …

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Individuals are one of the Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)

June 21, 2016

Welcome back to the fourth in the series of blogs on Nonprofit Leadership namely Vision, Constituencies, Individuals and Implementation. Today …

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From a millennial to nonprofits – Can you give us bold and robust?

June 16, 2016

This is a stunning way to see what can happen when you are a digital nonprofit. It is a challenge …

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Why don’t donors don’t always give year after year?

May 27, 2016

The challenge is that donors don’t always  give year after year.  Donors staying loyal is the exception, not the rule. …

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Constituencies are one of the Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)

May 18, 2016

Welcome again to our ongoing series on the Four Keys to Nonprofit Leadership namely, Vision, Constituencies, Individuals and Implementation. This …

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Will a satisfied donor renew their gift?

May 12, 2016

Let’s start with the premise that many donors are not engaged, committed and will probably not renew their gift. You …

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Improving the donor experience so as to never fear it being shared

May 10, 2016

Our donors are sharing experiences they have with us. This profoundly influences the journey others they know will take and …

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Stunning experiences will lead the way to meaningful donor engagement

May 3, 2016

We are ready to open our mind, our heart, and our imagination to create new journeys and experiences for our …

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How do our nonprofit moments of truth look to donors?

April 28, 2016

As you would expect, Google has done some amazing research on the connected consumer experience. It is worth it to …

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How important is the moment where a donor decides to engage?

April 25, 2016

There comes a moment where a potential donor makes a decision to engage. They may be just “testing the waters” …

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Vision is one of the Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)

April 13, 2016

Vision is one of the Four Keys to Nonprofit Leadership by Mark Roithmayr Last month we spoke about the Four Keys to …

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Is the connected donor distracted or engaged?

April 12, 2016

We see it every day. We are at an event and someone holds up their phone to video or take …

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Now is the time to make different decisions for our donors

April 1, 2016

As a nonprofit executive, we have focused on some traditional markets and strategies. Our mission has compelled us  to think …

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Talking to our audience, instead of our selves by Chris Clarke (Habitat for Humanity)

March 31, 2016

Guest Blog: Chris Clarke — Talking to our audience, instead of our selves Chris Clarke is Habitat for Humanity International’s …

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Is it time to widen our view from generations to connected donors?

March 29, 2016

We are beginning to think about engagement in terms of is it social or is it mobile? If our nonprofit …

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Who “owns” the nonprofit donor?

March 24, 2016

Do we own our donors? Are they “the property” of the Development department? Are gala attendees interested in our mission …

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The Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)

March 21, 2016

The Four Keys to Nonprofit Leadership by Mark Roithmayr Recently much has been written about the coming Tsunami of baby boomers …

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Get ready for a new generation of donors

March 17, 2016

Are we ready for a new generation of donors? Nonprofit executives, meet the Millennials. Millennials, meet XYZ nonprofit. Oops, there …

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Destroying Non-Profit Database Industry Myths — Guest blog by Fielding Yost

March 15, 2016

  Guest blog article by Fielding Yost — CEO of Saturn Corporation Non-profits have fallen into a trap when it …

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Your passion for your mission and your donors can turn you into a hero

March 10, 2016

  You have a passion for your mission. You want to do the right thing for your donors. You believe …

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Is the staff structure important to the donor experience?

March 9, 2016

Structure is important to the donor experience in the sense that in architecture, “form follows function”. When you know why …

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Define Donor relevance by how relevant the Donor experience is

March 7, 2016

The donor journey is evolving (albeit very, very fast). That shouldn’t surprise us but it is good news. We haven’t …

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Employee engagement is foundational to donor engagement

March 2, 2016

Employee engagement is foundational to donor engagement. It is highly unlikely that an employee who hates their job or who …

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Are we denying the facts about the current donor experience?

March 1, 2016

This happens way too much. It clearly isn’t helpful to deny the facts. It is also important to actually know …

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It’s time to fasten your seat belt. The nature of the donor experience is changing very fast.

February 26, 2016

Traditionally, the fundamental focus of the nonprofit has been to market, solicit and service donors. This has become known as CRM …

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Why should I invest in improving the Donor experience at my nonprofit?

February 23, 2016

It is reasonable to ask, if my nonprofit invests in the donor experience, will it work? This question drove Watermark …

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CIO 100 Award Winner, Steve Bergman, joins Fortium Partners

February 18, 2016

Dallas, TX February 17, 2016 – FORTIUM PARTNERS, the world’s fastest-growing provider of business technology turnaround and leadership services, announced today that …

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Guest Blog: Lisa Bowman — Corporate to nonprofit: a marketer’s journey and the lessons learned

February 16, 2016

Corporate to nonprofit: a marketer’s journey and the lessons learned By Lisa Bowman – Executive Vice President and Chief Marketing Officer …

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5 Fundraising focus areas for 2016

January 26, 2016

There are lots of ideas vying for our attention. As development executives, where should our focus be right now? Exceed …

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GuideStar Redesigns Charity Profiles to Emphasize Results

January 23, 2016

For the first time since 2009, GuideStar has redesigned its 2.4 million charity profiles to place stronger emphasis on programming …

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After 10 months at the helm, Chandini Portteus has resigned as president and chief executive of the Livestrong Foundation

January 20, 2016

Chandini Portteus has resigned as president and chief executive of the Livestrong Foundation 10 months after being named to lead …

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What is the real rise in nonprofit giving?

January 12, 2016

What is the real rise in nonprofit giving?   After adjusting for inflation, charitable giving by Americans is more than …

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Big Gifts From the Wealthy Weren’t Plentiful in 2015

January 6, 2016

The size of the biggest gifts from rich donors and their foundations fell significantly in 2015 compared with 2014, according …

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Online Giving Trends from The Chronicle of Philanthropy

December 30, 2015

Follow important developments in online fundraising with The Chronicle of Philanthropy new data dashboard. See which causes have raised the most, …

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How can you stay on top of the fund raising content you need to know about as a fund raiser?

December 23, 2015

Are you having a hardtime keeping up with the latest in fund raising trends and content? It can happen easily. …

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Nonprofits Voice Opposition to IRS Proposal on Social Security Numbers

December 20, 2015

What is being proposed by the IRS is outrageous. Without going on too big of a rant, it is hard …

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Microsoft Restyles Philanthropy Unit Under New Name and Leader 

December 17, 2015

Now here is some good news for nonprofits. Microsoft has long been a friend of the nonprofit community. Microsoft announced …

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Did cost cutting backfire on the American Red Cross?

December 15, 2015

My sense is that containing the costs was probably necessary. It is always painful and the short term consequences aren’t …

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Guest Blog: Jay Scott — Sparking Breakthroughs, a Holiday Wish

December 14, 2015

Jay Scott is the Co-Executive Director of Alex’s Lemonade Stand Foundation. When his daughter Alexandra “Alex” Scott decided to hold …

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What is happening to volunteerism in America? Volunteerism Rate Inches Downward to New Low

December 10, 2015

What is happening to volunteerism in the United States? Could it be that the traditional, time intensive approach is not …

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Is “Treat Every Donor Like A Major Donor” good advice?

December 7, 2015

An interesting phrase occasionally pops up in presentations, blog posts and even marketing slogans. You’ve probably seen a variation of …

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How technology entrepreneurs embrace philanthropy

December 3, 2015

Mark Zuckerberg, founder and CEO of Facebook, announced has announced that he’s planning to give away 99 percent of his Facebook’s …

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Are you ready for #GivingTuesday ?

November 29, 2015

Now in its fourth year on December 1st (this year), #GivingTuesday is a global day of giving fueled by the …

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  • Why even bother to think about strategy?
  • The "We've tried that before" conundrum
  • The death of the sales funnel
  • Are you being left out?

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Top Posts & Pages

  • “If you make customers unhappy in the physical world, they might each tell 6 friends. If you make customers unhappy on the Internet, they can each tell 6,000 friends.” - Jeff Bezos
  • Why even bother to think about strategy?
  • Is it really "location, location, location" anymore?
  • The "We've tried that before" conundrum
  • The death of the sales funnel
  • Are you being left out?
  • Project Management: Managing Expectations
  • Crossing the Innovation Chasm. Does CIO stand for Chief Innovation Officer?

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