How do we look at customers who do not come back?
We all know it is true. Most donors who give to special events don’t give again. The data indicates it …
Tag Archives: Donor
What if we spend our time on the passionate people, who know that their money is making this thing happen?
There is a case to be made for transparency. Nonprofits are naturally conflicted about how much to say. Donors are …
How can we improve donor loyalty at non profits?
Loyalty and donor renewal wins the day. Here are some great ideas on what to track. There may be a …
Where does strategy start for the customer?
Kevin Schulman is founder and managing partner of DonorVoice, a company helps non-profits increase retention and donor loyalty with an …
Your journey to change and transformation of the donor experience
You have decided to start on a hero’s journey. You have a passionate desire to learn how to harness disruption …
How important is being agile to the donor experience?
Considering how dynamic the current business environment is, we need to focus intensively on the short-term—tracking donor experience performance and …
Are our digital donor experience goals relevant?
The fourth criterion for SMART goals stresses the importance of choosing goals that really make a difference in improving the …
6 Reasons Why Most Fundraisers Don’t Know Their Donor Retention Rate
Donor retention is the key to successful fund raising at non-profits. It is essential to being cost effective. Acquiring new …
Unifying the experience for the donor
This is not all about data. At the end of the day, donors will expect a great (unified) experience across …
Donor data is all about insight leading to action
Data is very useful if it allows us to understand our donors better. Collecting data is of no value if …
The value of offline donor data
Not all data is as valuable as others. The human resources to manually enter offline donor data can be daunting …
Unifying Online & Offline Donor Data for a Consistent Experience
The challenge of creating meaningful relationships is complicated by an abundance of data from both online and offline sources, as …
Why a nonprofit focus and alignment around the donor experience is critical
A great donation experience with the development department doesn’t make up for a poor billing experience. The donor’s experience is …
Meet the new nonprofit donor, digital and connected
We are beginning to know a new donor. These donors are a blend of the traditional, the digital and the connected. They …
Are we witnessing the “last breath” of the donor funnel?
Over the years, nonprofits have developed various models to explain donor behavior. Most of the ones I have seen have …
Donor engagement is not about voodoo
Engagement is not about voodoo. It is however as much about art as about science. It also draws heavily from …
Is Donor-Centric Real or a Unicorn?
There is a lot said and written about being donor-centric and the donor experience. I am one of those who …
Why don’t donors don’t always give year after year?
The challenge is that donors don’t always give year after year. Donors staying loyal is the exception, not the rule. …
Improving the donor experience so as to never fear it being shared
Our donors are sharing experiences they have with us. This profoundly influences the journey others they know will take and …
Stunning experiences will lead the way to meaningful donor engagement
We are ready to open our mind, our heart, and our imagination to create new journeys and experiences for our …
How important is the moment where a donor decides to engage?
There comes a moment where a potential donor makes a decision to engage. They may be just “testing the waters” …
Salesforce.com Seeks Nonprofit Input on Specialized Software
Cloud-computing company Salesforce.com is soliciting input from nonprofits on how to tailor its programs to meet charities’ needs, the San …
Who “owns” the nonprofit donor?
Do we own our donors? Are they “the property” of the Development department? Are gala attendees interested in our mission …
Get ready for a new generation of donors
Are we ready for a new generation of donors? Nonprofit executives, meet the Millennials. Millennials, meet XYZ nonprofit. Oops, there …
5 Fundraising focus areas for 2016
There are lots of ideas vying for our attention. As development executives, where should our focus be right now? Exceed …
What is the real rise in nonprofit giving?
What is the real rise in nonprofit giving? After adjusting for inflation, charitable giving by Americans is more than …
How great Nonprofit leaders inspire action for donor engagement
Why is important. It is in fact the starting point. Without it, our nonprofit, is just another commodity. Plenty of nonprofits …
Why Donor Experiences should be intentional
As a digital nonprofit executive, design is important. What is being asked for is important but the experience the donor …
Do you have a talented donor experience team?
There is a revolution going on with donors. The relationship they may have had with your mission and brand in …
Obsession with Donors and Their Experience
This isn’t about being normal. Sorry, normal just won’t work. We need to be obsessed with the donor experience. We …
Three Steps to Move a First-Time Giver into a Major Donor
There are some basics to donor relationships. They do require some discipline to execute but pay off in the long …
Why being donor experience obsessed and focused improves transformation
Being donor obsessed and focused is not an either/or kind of thing. It is “yes/and” at its core. We need …
Donor Experience transformational leadership is needed and it is needed now
Leadership in the donor experience transformation world is purposeful in its approach to creating a long term sustainable change. Change …
Build a digital Nonprofit Ecosystem Focused on the Donor
Building a digital nonprofit is about building an ecosystem, not just a few isolated initiatives that have no impact on …
Transforming the donor experience at our nonprofits
Donor experience transformation is about making fundamental changes in how business is conducted at our nonprofit in order to help cope …
New ways to think about engaging nonprofit donors
Donor engagement is a very dynamic and ever-evolving journey. Drawing on several fields of study, donor engagement primarily centers on …
How do we renew our special event donors?
We all know it is true. Most donors who give to special events don’t give again. The data indicates it …
7 Donor Loyalty Metrics Every Nonprofit Should Track
Loyalty and donor renewal wins the day. Here are some great ideas on what to track. There may be a …
Guest Blog: Kevin Schulman — Strategy starts where your comfort level ends
Kevin Schulman is founder and managing partner of DonorVoice, a company helps non-profits increase retention and donor loyalty with an …
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