This is stunning but as consumers we all know it. We all have horror stories of not just bad, but downright aweful customer service.
And it is not getting better. It is in fact, getting worse.
Want to stand out? Want to renew more of your customers?
Here is a key. Be obsessed about amazing and stunning customer service. Consumers will forgive you. There is something you can do about it.
Make an investment in the stunning. Get on board now.
Globally in 2013, 66% of consumers switched brands or business due to poor customer service, a 4% increase on the previous year. Some 82% of those who switched said the brand could have done something to stop them. ACCENTURE GLOBAL CONSUMER PULSE SURVEY, NOVEMBER 2013
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