This is a stunning way to see what can happen when you are a digital nonprofit. It is a challenge to be sure but seems to me it is the way to go.
If someone can feel that coffee can create a “I can’t imagine the world without this coffee kind of experience”, then imagine what we can do for the mission of our nonprofits. There is an amazing opportunity here for stunning experiences for nonprofit constituents.
Today is the day we need to imagine a group of people differently.
Last night, the finest, rarest coffee beans in the world, known as Jamaican Blue, found their way into my cup. And it was truly remarkable.
A cup of coffee? Really? I mean.. it’s just a cup of coffee, right? No. This coffee was robust. It was bold. It was like nothing I’d ever tried before. And it wasn’t just me. I looked around at the coffee shop, and everyone else was blown away too. Suddenly, we were all a part of this incredible, mind-blowing experience. Instagram. Twitter. Facebook. Pinterest. All channels blown up. I wanted people to know what I was going through – to be a part of what I was a part of. I had to share what was happening with my circle of influence in hopes that maybe – just maybe – one person would see this masterpiece and buy this cup of coffee too, only to have his or her life impacted forever.
If I felt this way about a cup of coffee, how much more enthusiasm could your cause inspire? Imagine what could happen if your organization bridged the gap with my generation..
via From a Millennial: Give Us Bold and Robust and We’ll Share It With The World | npENGAGE.