Chief Digital Officer

Many of us face an interesting question.

Who will lead the digital charge in our company?

Why is that important?

Companies who are not thinking hard – across the executive suite – about how they will position themselves in the digital landscape may find themselves woefully unprepared for the next ten years. For CIOs, “digital” represents an opportunity to leverage technology like never before, or to be usurped by other executives (like CMOs) who are focusing more acutely on their company’s digital future

via Lindsey Anderson, Chair of The MIT Sloan CIO Symposium | CIO Blogs.