What should I stop doing today? My new to do list!
I am a big fan of list of things “to stop” doing. We all have “to do” lists but we …
Tag Archives: Goal
Author Brian Solis Admits He is not a Thought Leader, Expert or Guru for His Next Book
Author Brian Solis admits that he is not a “thought leader,” “expert” or “guru” when it comes to his new …
Is my goal relevant to the customer?
The fourth criterion for a SMART goal stresses the importance of choosing goals that matter in improving the customer experience. …
If you know the goal, you can evaluate whether a digital strategy will get you there or not.
It is very, very important to think out clearly the digital goal and strategy. It is obvious if you are …
Creating the Strategy — Are we getting the right answers to right questions?
You are on the journey to becoming a master at becoming a digital business. How do you go about creating …
Building a compelling vision for the digital business journey
Building a digital business is a journey. Before moving forward, it helps to have a strong vision for where you …
“When your timeline is an hour or a day, it’s easy to get in the tactical groove.” ~Seth Godin
This is spot on. Goals drive strategy. Strategy drives tactics. Scrums (daily execution) must be connected otherwise they are useless.
Donor Experience Scoreboard and Dashboards
Donor experience scoreboards help you establish if you are winning or not. When you have clear goals (lagging indicators) and …
Why does the holistic picture matter in becoming a digital business?
We read a lot about digital transformation. Transformation is really only part of the picture. The end game is to …
Are our digital donor experience goals relevant?
The fourth criterion for SMART goals stresses the importance of choosing goals that really make a difference in improving the …
How did I feel about that experience? Was it fun?
Many things make up the customer experience. Three that many agree on are achieving a goal, the effort it takes …
SMART goals are attainable in transformation initiatives
Goals should be both realistic and attainable for the digital business. While an attainable goal may stretch a team in …
How will you know when you’ve arrived?
How will you know “when you have arrived”? How will you measure progress? What does success look like? When will …
Is hope a strategy?
Is hope a good strategy? Generally hope is a a feeling of expectation and desire for a certain thing to happen. …
Is where you are going strategically clear enough for everyone?
SMART goals are specific. Does your goal sound too general? It is probably not a SMART goal yet. The aim …
How great Nonprofit leaders inspire action for donor engagement
Why is important. It is in fact the starting point. Without it, our nonprofit, is just another commodity. Plenty of nonprofits …
What is the right planning approach for the digital executive?
Having an approach or a framework for the work of the digital executive is very important. Being passionate about our …
Why goals, strategies, planning and execution are important to digital transformation
Knowing where you are going, how you’re going to get there and being focused on execution is a key driver for the …
How to let creative talent figure out how to focus on the customer experience
Jordan Cohen, in the Harvard Business Review tells a great story that drives the point home about empowerment. For the …
Why are scoreboards and dashboards important to digital transformation?
Scoreboards help you establish if you are winning or not. When you have clear goals (lagging indicators) and strategies (leading …
What distinguishes purposeful leaders focused on amazing customer experiences?
Bruce Temkin at Customer Experience Matters has done a masterful survey on what distinguishes purposeful leaders. Purposeful leadership is key to …
Are you creating Digital World Misfits
It is very, very important to think out clearly the digital goal and strategy. It is obvious if you are …
Digital Business