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Portfolio and Project management is very important to improve the donor experience. It is frequently overlooked. We all start out very enthusiastically. We brought in some consultants. They gave us a great report. We have a roadmap for the next few years.  We launch into some of the initiatives.

But beyond budgets, milestones, scope documents and all the PM process we get overwhelmed with, there are some important issues to think about before we get into the details.

We need to think differently. Here are 2 donor experience questions to start with.

  1. How will these initiative enhance the Donor Experience in a way that’s so ‘dramatically different’ that we capture new donors and retain old donors and grow our share of the business with them?
  2. And, will it markedly boost the ‘top line’? What will the impact on our mission look like?

How can we do what has never been done before we think? We can.

We need to think differently. That will lead us to act differently.

Consider this from 1923.

“There is no likelihood man can ever tap the power of the atom.” ~~Robert Milikan, Nobel Prize in physics, 1923