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Digital Business

~ The Journey to Creating Amazing Customer Experiences

Tag Archives: ROI

New Research Shows Strong ROI of CX

December 23, 2019

The XM Institute has published new research that examines the impact that customer experience has on the loyalty of U.S. …

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Customer Experience Leaders outperform the broader market. Are you a leader or laggard?

June 3, 2019

It is reasonable to ask, if my company invests in the customer experience, will it work? This question drove Watermark …

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The One Chart Every CEO Should Study | The ROI of Customer Experience

February 18, 2019

Customer Think reports that last month, Watermark Consulting released its latest cross-industry Customer Experience ROI Study. The study, which has become …

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The connected customer is the most disruptive for you.

October 24, 2018

You are beginning to know a new customer. They are a blend of the traditional, the digital and the connected. …

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What is the ROI of Customer Experience improvement and initiatives?

August 28, 2018

The Temkin Group just published a great report, ROI of Customer Experience, 2018. This is updated annually. Bottom line, there is …

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Why digital change project figures don’t add up

February 8, 2018

Is there an ROI to digital upgrades? Do we, as leaders, know what we are getting for our investment? If …

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What is the (ROI) return on the investment in the stunning?

August 14, 2017

There comes a time where we have to make a decision. What will we invest in? It is a serious …

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“The way your employees feel is the way your customers will feel.” ~Sybil F. Stershic

November 28, 2016

As corporate leaders, we make investment decisions all the time. We have investment formulas that help guide those decisions. All …

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Why should I invest in improving the Donor experience at my nonprofit?

February 23, 2016

It is reasonable to ask, if my nonprofit invests in the donor experience, will it work? This question drove Watermark …

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What is the return on investment in the customer experience?

January 20, 2016

People always ask about the connection between customer experience and business results. Well, here’s some visual evidence of the linkage. …

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Meet the new company customer

October 27, 2014

You are beginning to know a new customer. They are a blend of the traditional, the digital and the connected. …

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Technology won’t save you

September 26, 2014

Will technology save you? Not likely. It can help transform you but without a passion for amazing experiences that customers …

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Top Posts & Pages

  • “When people go to work, they shouldn’t have to leave their hearts at home.” –Betty Bender
  • Cvent reports that on average, customer retention rates are 18% higher when employees are highly engaged.
  • Level 5 Leadership: The Triumph of Humility and Fierce Resolve
  • Do you need fresh eyes in your company?
  • Customer Experience Maturity Model

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Tags

CultureCustomer ExperienceDigitalDigital BusinessDigital TransformationDonor ExperienceFacebookFaith at WorkForrester ResearchGuest BlogJesusLeadershipMobileNonprofitPeopleSeth GodinSocial MediaStrategyTechnologyTransformation

Top Posts & Pages

  • “When people go to work, they shouldn’t have to leave their hearts at home.” –Betty Bender
  • Cvent reports that on average, customer retention rates are 18% higher when employees are highly engaged.
  • Level 5 Leadership: The Triumph of Humility and Fierce Resolve
  • Do you need fresh eyes in your company?
  • Customer Experience Maturity Model
  • The death of the sales funnel
  • Do your customer systems and tools actually focus on your customers?
  • “Highly engaged employees make the customer experience. Disengaged employees break it.” ~Timothy R. Clark
  • "Customers don’t expect you to be perfect. They do expect you to fix things when they go wrong." ~Donald Porter
  • Is it really "location, location, location" anymore?

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