How important is great service to our marketing efforts?
We all experience problems with products we buy or service we receive from companies. We know it happens and can …
Tag Archives: Peppers and Rogers
Is customer experience just for the private sector? What about nonprofits?
Customer centricity and customer experience is often associated with steps that companies in the private sector can take to build …
Is customer centricity just for the private sector? What about nonprofits and the government?
Customer centricity is often associated with steps that companies in the private sector can take to build closer relationships with …
Is customer-centric change a no-brainer?
Doug Leather suggest there are three questions to think about when it comes to changing how we work with customers. …
Digital Business