Temkin recently released the 2018 Temkin Experience Ratings (TxR) that ranks the customer experience of 318 companies across 20 industries based on a survey of 10,000 U.S. consumers. TxR is based on consumers evaluating their experiences across three dimensions: success, effort, and emotion. See their FAQs about the Temkin Experience Ratings.

Apple earned the top customer experience rating across software firms.

Of the 10 providers included in this year’s Ratings, Apple earned the highest score with a rating of 69%, putting it in 149th place overall out of 318 companies across 20 industries. Microsoftand Google were very close behind with 68%.

Symantec’s customer experience scores improved the most over the previous year as it gained four percentage-points. Activision’s score, on the other hand, declined the most, dropping by seven points.

You can download the free report or purchase the dataset.

Source: Temkin Experience Ratings Industry Snapshot: Software – Customer Experience Matters®