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US and European online adults with a voice assistant speaker want to start using the device to inform their lifestyle choices and purchase decisions. The use of voice assisted devices is only going to accelerate.

What does this mean for your digital business? Is voice interfaces and artificial intelligence a part of your future? Now is the time to begin thinking it through. Why not organize a quick hit innovation team to advise you on what you and the executive team can do to get ready?

Source: The Data Digest: Consumers Want Devices To Talk Back