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Tag Archives: Media Mix Modeling

Blending Direct and Digital Campaigns

April 20, 2015

Many times we naturally think either / or. It is either digital or direct response. Seeing it as yes / …

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Tags

Culture Customer Experience Digital Digital Business Digital Transformation Donor Experience Facebook Faith at Work Forrester Research Guest Blog Jesus Leadership Mobile Nonprofit People Seth Godin Social Media Strategy Technology Transformation

Top Posts & Pages

Do leading indicators produce the results you want to achieve?
Most customer systems are designed to focus on the needs of the company and not the customer
The danger of hypocrisy at work
“Most of what we call management consists of making it difficult for people to get their work done." ~~Peter Drucker
The average person spends the majority of his or her time using only a handful of apps. Will yours be one of them?
Constituencies are one of the Four Keys to Nonprofit Leadership by Mark Roithmayr (guest article)
Customer Experience Maturity Model

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