Do you have a zero-trust approach to cyber security?
Your company or nonprofits reputation is at stake. If you are a digital executive, please ask your CIO if you …
Tag Archives: Forrester
Take Security To The Zero Trust Edge
Forrester has long advocated for the Zero Trust model. It is an effective framework. Senior executives ought to look at …
Where Are You On The Customer Focused Transformation Journey?
It is the age of the customer and we are all on a wonderful journey. Some one has to manage …
Forrester’s Customer Experience Index, Spring 2015: The Start of A Whole New Ball Game
Here is some interesting news regarding the customer experience. Of course, it is about loyalty and profitability. What else would …
Blending Direct and Digital Campaigns
Many times we naturally think either / or. It is either digital or direct response. Seeing it as yes / …
What is the Customer Experience Index? Why should you care?
Is it ok to your investors to ignore money on the table by providing a mediocre customer experience? Kerry Bodine, …
Digital Business