The new connected consumer is more relevant than age demographics
We are beginning to think about engagement in terms of is it social or is it mobile? If our company …
Tag Archives: Baby Boomers
How easy is it to change channels in nonprofit fundraising and development?
The Blackbaud Institute of Philanthropic Impact’s 2018 report, Next Generation of American Giving, gives insight into how people are using these channels …
The coming conflict between millennials and boomers
This is a very curious trend with disturbing implications. As a boomer, I’ve had a sense about this issue but …
Is it time to widen our view from generations to connected donors?
We are beginning to think about engagement in terms of is it social or is it mobile? If our nonprofit …
Why you should widen your view from generations to connected customers
We are beginning to think about engagement in terms of is it social or is it mobile? If our company …
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