Omnichannel personalization at scale

March 15, 2021

A number of years ago, omnichannel was the big idea. It still makes sense. Unified data and a unified experience is …

Unified data and a unified experience is supported by an Omni-Channel approach

August 30, 2017

Unified data and a unified experience is supported by an Omni-Channel approach. Omni-channel creates a unified approach seamlessly across channels …

April 24, 2017

Unified donor data and a unified experience is supported by an Omni-Channel approach. Omni-channel creates a unified approach seamlessly across …

August 10, 2016

According to SAP’s recent “The Race for Omnichannel Excellence” report, consumer product brands are, on average, three years away from …

January 25, 2016

How important is a 360 degree view of the customer? Is 340 good enough? Is there such a thing as …

October 6, 2015

There is a big change going on in terms of how people are interacting with us across tradition channels and …

August 17, 2015

Today’s article comes from Trent Ricker. Trent (@TrentRicker) currently leads Pursuant as chief executive officer, where he brings more than 20 …

July 25, 2015

The 2015 Millennial Impact Report is out. It is well worth the time to read it. There are some important …