Comments on: The Digital Executive: Define relevance by how relevant the experience is/2014/09/18/define-relevance-by-how-relevant-the-experience-is/The Journey to Creating Amazing Customer ExperiencesSun, 28 Feb 2021 17:43:38 +0000hourly1http://wordpress.com/By: What a Customer Experience Focus and Obsession means to the Digital Executive | Digital Business/2014/09/18/define-relevance-by-how-relevant-the-experience-is/comment-page-1/#comment-1493Tue, 03 Jul 2018 12:23:14 +0000/2013/07/13/define-relevance-by-how-relevant-the-experience-is/#comment-1493[…] Define relevance by how relevant the experience is – The customer journey is evolving (albeit very, very fast). That shouldn’t surprise you but it is good news. You haven’t been left behind completely. Your customers have changed though. Their experience of you and your mission may not be what any of us would want. In this case, relevance is defined by how relevant the experience is. Passion for your products and services is contingent on amazing experiences. How you personally decide to react or lead is up to you. It, of course, is not about technology. What is the journey of getting closer to customers and staying relevant really about? Read more here … […]

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